With all the proliferation in social media these days, one form of on line community that is not new, but still stands out as a fabulous tool, is the on line forum. There are lots of them – covering just about any topic you can imagine and every consumer product in the marketplace. From breath mints to, what else, Sunbrella. These forums are akin to the 1950′s neighborhood social club where ladies used to sip tea and talk about everything under the sun and share their experiences with certain products. The on line forums do the same thing. But here, often the participants don’t know each other or even live in the same part of the country. And usually they do share a common ground. In this case – patio furniture.

HGTV.com has a great message board/forum on decorating where recently a consumer asked about the fade resistance and durability of Sunbrella and whether or not the outcome warrants the investment. Here, you can see for yourself as customers reveal their personal Sunbrella experience. Just let me say, we don’t make our claims of durability and fade resistance with disregard.

Filed under: At Home, Fabrics, Furniture | 2 Comments →